While organic social media The biggest advantages content primarily ensures trust and brand loyalty, social recruiting goes one step further: Here you can reach exactly the people you are looking for through paid ads.
This form of recruiting works particularly well in the skilled trades because it allows you to reach apprentices who aren’t actively looking for a job. Instead of relying on job portals, your ad appears directly in your target audience’s everyday lives, in their Instagram feed.
5. Conclusion: It’s all about the mix
Finding apprentices is no fax marketing longer a matter of chance, but the result of a well-thought-out digital strategy. With an authentic website, honest social media, and targeted social recruiting, you can position yourself as a modern training company. And if you also leverage your network, you’ll build a solid foundation for sustainable recruitment in the skilled trades.
One thing is clear: Those who position themselves well today not only secure the next trainees, but also the future of the company.
If you would like to get started now and take the first steps together, then contact us now!